The person behind the app
He saw order abroad. He's building it for Africa.
Iain Jason Afanyo-Markin is the founder of RideSure. A trip to Germany — watching orderly taxi ranks, metered cabs, and properly connected transport hubs work exactly as they should — convinced him African cities deserved that same standard of order and accountability. He's building RideSure to bring it to ride-hailing across Ghana, and eventually the continent.
What RideSure delivers
Built to a standard, not a shortcut.
National ID, license, and vehicle registration checked before any driver gets access — the same bar riders expect from serious platforms anywhere in the world.
Live GPS tracking and in-vehicle camera recording run on every trip, not as an upgrade. If something needs reviewing, there's a real record — not just a claim.
Every driver completes a structured customer-service and conduct programme before certification, so the interaction feels as considered as the ride itself.
Headquartered in Winneba, operating in Accra — built by a Ghanaian team holding itself to the same safety and service standard riders expect anywhere else.

CEO & Founder
Iain Jason Afanyo-Markin
Founded RideSure after seeing firsthand how orderly, accountable transit could work in Germany. Sets the product vision and safety standard the rest of the team builds toward.

COO & CTO
Maxwell Damoah
Founder of DamDevelops and the technical lead behind RideSure's app and platform. Runs engineering and day-to-day operations — from the driver-verification systems to the live tracking and SOS tools riders depend on.

Chief Financial Officer
Alexandre Huszezo
A graduate of Brunel University, Alexandre manages RideSure's finances — from fundraising and cost control to the unit economics behind a sustainable, city-by-city rollout.

Chief Marketing Officer
Samuel David Osei
Leads RideSure's brand, rider acquisition, and community partnerships — building the local trust that gets a new platform its first riders in Accra.
What drives the build
Three principles behind every decision
Prevention over reaction
Every feature is designed to stop a bad outcome before it happens — not to respond after the fact.
Local first, always
Headquartered in Winneba, operating in Accra — RideSure is a Ghanaian company built around how Ghanaians actually move, not an app adapted from somewhere else.
Trust is earned in details
A verified ID badge, a shared trip link, a working SOS button — trust comes from a hundred small things done properly.
I wasn't trying to invent something new. I was trying to make the ride-hailing we already have work properly — safe enough that my mother would feel comfortable using it at night.
— Iain Jason Afanyo-Markin, Founder
Get in touch
Have a question for the team?
Partnerships, press, investors, or just curious about the launch — send us a message and we'll get back to you directly.